SMTP (Simple Mail Transfer Protocol) is protocol for sending emails between computers. Mainly used when sending messages from email clients (e.g. Outlook or Gmail) to email servers. With SMTP, emails are delivered to the correct recipient. It is sometimes referred to as mail server for outgoing mail.
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16. July 2025
What is SMTP and what is it used for?
Dan has been helping companies grow through SEO, analytics, and UX for over 7 years. He believes that a successful website must appeal to both algorithms and real people. At Apadore, he’s in charge of a comprehensive visibility strategy—from traditional Google search to optimization for AI assistants, which is crucial for business success today. He studied marketing management at the University of Economics in Prague and previously honed his expertise working for brands such as Alza.cz and the family-owned jewelry business Klenotnictví Dušák. When he’s not analyzing data, he’s lifting weights, playing badminton, or traveling.
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