Helmeted technician repairs machinery in an industrial environment

Lumnio: The B2B website that simplified an innovative product

Lumnio is a new startup under the umbrella of the CZECHOSLOVAK Group, combining the world of virtual and augmented reality with service and maintenance.

(area)

Augmented reality

(what we did)

Web development

Web design

Web analytics

SEO (Search engine optimization)

(client)

Pocket virtuality

10-50 employees

Target

sector:

Augmented reality

services delivered:

Web development

Web design

Web analytics

SEO (Search engine optimization)

Client:

Pocket virtuality

10-50 employees

A smartphone on a dark background displays the website of a start-up in the technology sector.

When Pocket Virtuality and SMARTOO merged to form Lumnio, it was clear the new brand needed a fresh B2B website. We had 8 weeks to build everything from scratch and be ready for the autumn season.

The website section displays three tabs of past events with pictures, names and details, followed by a yellow notification area for event updates and a black footer with contact and subscription forms.

We designed a website that gets straight to the point which is key in B2B.

The biggest challenge was to clearly present a standalone product based on augmented reality technology. This area is completely unknown to most of the target group. Therefore, it was key to focus on a simple explanation of how the product works and how it benefits the company.

From the beginning, the website is ready for translation into dozens of languages and expansion abroad.

We automated the process of capturing leads into the CRM system and built a custom solution to verify their quality.

We also continuously work on SEO, with a strong focus on the US market.

License options with monthly and annual payment and number of accounts

Lumnio user interface to support communication and technical assistance

Since the launch, we have stayed in close contact with the client. We continuously add new case studies, refine use cases, and adjust the content based on data and client feedback.

The goal is to make sure the website effectively supports the sales team in the field, strengthens the Lumnio brand in the market, and generates leads both in the Czech Republic and abroad.

Laptop with technical support website on a dark background

Contact form for enquiries about plans and prices with fields for name email and message

Lumnio got off to a strong start, securing dozens of major clients like České dráhy, DB Schenker, Linde, and Škoda Auto. The company is growing steadily, and we are proud to be part of that journey.

In addition to the main website, we also designed an official website for the client Pocket Virtuality and the sales page of the conference Smart Industry.

The website for "lumino" displays a headline that encourages experienced technicians to share their knowledge with novices. The page includes pictures of the technician, detailed instructions, and buttons for more information or to get started.

A few words from the client

We launched the website just a few weeks after the initial brief. Apadore showed not only speed, but also a clear understanding of our business and the goals we wanted to achieve. They knew what to focus on and didn’t waste time on unnecessary things. This is exactly how I imagine an efficient collaboration.